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	<title>norayoung.ca &#187; pop culture</title>
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	<link>http://norayoung.ca</link>
	<description>At the Corner of Technology and Culture</description>
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		<title>Lacunae of the Interwebs</title>
		<link>http://norayoung.ca/2008/04/lacunae-of-the-interwebs/</link>
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		<pubDate>Tue, 01 Apr 2008 22:32:00 +0000</pubDate>
		<dc:creator>Nora</dc:creator>
				<category><![CDATA[microtrends]]></category>
		<category><![CDATA[pop culture]]></category>

		<guid isPermaLink="false">http://norayoung.ca/?p=63</guid>
		<description><![CDATA[We&#8217;ve all had that experience where we think we&#8217;ve &#8216;discovered&#8217; some cool/weird new trend online, only to be met with eye-rolling from friends and colleagues and the inevitable &#8220;ungh. that&#8217;s been around for ages.&#8221; I had that experience today, talking to my colleagues about &#8216;sweding&#8217;, after reading about it in one of WIRED&#8217;s blogs. The [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve all had that experience where we think we&#8217;ve &#8216;discovered&#8217; some cool/weird new trend online, only to be met with eye-rolling from friends and colleagues and the inevitable &#8220;ungh.  that&#8217;s been around for ages.&#8221;  I had that experience today, talking to my colleagues about &#8216;sweding&#8217;, after reading about it in <a href="http://blog.wired.com/underwire/2008/03/trons-classic-l.html">one of WIRED&#8217;s blogs</a>.</p>
<p>The term &#8220;sweding&#8221; comes from the Michel Gondry film, Be Kind Rewind (&#8220;sweding involves amateur filmmakers creating homespun homages to movies.&#8221; says the blog).  People make deliberately low-tech versions of beloved films.  It&#8217;s another great example of people connecting to deliberately lo-fi, anachronistic applications of technology.  Sometimes, it&#8217;s a deliberate time-shifting, but in this case it&#8217;s more like a delight in &#8216;roughing things up&#8217;.  What&#8217;s fascinating about that is that the same technologies that allow individuals to do things that formerly only professionals could do, are now being used precisely to make cultural products that are deliberately non-sophisticated (while at the same time, delighting in the inventiveness with which the homages are recreated). </p>
<p>Oh, and I got a new computer.</p>
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